We grew from a background in branded content.
For over a decade I have been creating branded content and commercials for some of Australia’s top agencies and brands. I founded Short&Social in early 2025 because more and more of the content I was producing was specifically for social media and it was a different type of content. Also, I kept hearing how much social media was a pain point in terms of time, cost and results.
Creating content can be hard to do, and it is hard to be consistent. However, the risk of doing it yourself means low engagement - with potential clients simply scrolling on by, and many feeling burnt out in the process.
As someone who really knows content, and has been working as a strategic producer in social media for many years, I knew there was a better way. We now, through Short&Social specifically focus on short form content and scale our projects accordingly. This allows us to find solutions for agencies and exercise clever economies of scale to make content for small business more affordable.
I’m delighted to now be able to offer premium social media content production and social media management services to a wide range of clients and budgets, and I am confident we can help fix any social media gripes you may have.
Founder: Jo Austin